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MULTICHANNEL MERCHANT » ECOMMERCE
The proliferation of mobile devices brings many benefits and opportunities, but it also has given rise to an unprecedented challenge for retailers: that competition can be ever-present and just one click away. So, as a retailer, how can you vanquish this third wheel and tap into the power of mobile to keep your shoppers engaged and loyal to your brand?
According to the National Federation of Independent Business, shoppers shelled out $5.5 billion with independent merchant stores on Small Business Saturday. Although some retailers reaped the benefits, many online retailers are wondering when they will feel the trickle down effects of the new shopping holiday.
As technology, sales channels, and competition grow, retailers are looking for more efficient ways to not only market the company and products but also to manage workflow and increase productivity in a much more timely manner. One such company is Orvis, who shares its story on the implementation process of Comosoft
Printed catalogs seem to be a threatened species. The fittest do survive and, in fact, thrive. Many others thrive as online catalogs. So that
If your ecommerce site is not ready for your mobile customers, chances are your emails are not there yet, either. To help remedy that problem,the editorial staff of Multichannel Merchant has compiled the following tips to get your email marketing messages ready for your mobile customers.
Entrants for the 27th MCM Awards showed us that reaching out to your customers is no longer about catalogs and websites. It
Sears Opticals’ Kardashian Kollection Eyewear is inspired by Kim, Kourtney and Khlo
Kalio, Inc., a SaaS-based e-commerce provider focused exclusively on the needs of mid-sized retailers, today announced record results for its merchants during “Cyber Five,” which spans Thanksgiving Day through Cyber Monday.
Shopatron reported an astounding 59% increase in orders for its clients between Black Friday and Cyber Monday compared to the same days last year. But those may not be the most impressive numbers for the popular online shopping weekend. More impressive was the growth of mobile sales on Shopatron’s retail-integrated order management platform, generating 161% more orders on Black Friday and Cyber Monday than in 2011 and accounting for about 15% of total client sales.
by Curt Barry
Posted 18 hours ago
by Tommy Kelly
Posted 24 hours ago