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MCM Outlook: 2013 Report: Ecommerce
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Ecommerce ARCHIVE heats up stateside  Feb 01, 2007 10:30 PM By Tim Parry

When London-based gifts, games, and gadgets merchant Firebox launched a U.S.-based e-commerce beta site in early October, it did so without a multimillion-dollar

Merz’s Grows  Feb 01, 2007 3:06 AM By MCM staff

Merz Apothecary is proof that even small, old-time retailers can become successful multichannel merchants. The company, which has had a shop in Chicago for more than 130 years,

Survey: One-Third of Holiday Shoppers Prefer E-commerce  Feb 01, 2007 1:58 AM By MCM staff

More than one-third of holiday shoppers preferred to both research and buy products online, according to a survey by ForeSee Results, an Ann Arbor, MI-based customer satisfaction measurement and management firm.

Five Proven Ways to Waste Money with Pay-Per-Click Advertising  Jan 30, 2007 9:41 PM By John Grant

For small and midsize companies in particular

Online Acquisition Techniques To Grow Your Database  Jan 29, 2007 10:10 PM By Josh Perlstein


Evaluating Web-Generated Names  Jan 29, 2007 10:06 PM By Todd Miller

Traditional catalog-oriented direct marketers have always been suspect of customers acquired via the Internet.

PC Connection Ends 2006 on a High Note  Jan 26, 2007 2:52 AM By MCM staff

Annual net income at Merrimack, NH-based PC Connection more than tripled, to $13.8 million for the year ended Dec. 31, 2006.

Study: Women Prefer Direct Mail to E-mail Ads  Jan 26, 2007 2:46 AM By MCM staff

Direct mail is read by 32% more women ages 25-44 than e-mail advertising, according to the Customer Focus 2007 Direct Mail study conducted by Baltimore-based marketing services provider Vertis Communications

1-800-Flowers Posts Double-Digit Q2 Growth  Jan 25, 2007 1:39 AM By MCM staff

The quarter ended Dec. 31 turned out to be a blockbuster for multichannel gifts marketer

Web Shopping: Do You Know What Really Ticks People Off?  Jan 23, 2007 11:13 PM By Mark Lee

If you’re like most online retailers, you’re never 100% satisfied with your Website. We click through competitors’ sites, exultant where we find we have an edge, wincing on the discovery of a cool feature the other guys have.


2012-13 Ecommerce Outlook Report
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