MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceMay 02, 2016 2:47 PM By Keith McCall
There is a real need for retailers to find shipping solutions that can help evolve them and manage costs as they deploy new stores and warehouses. Here are three strategies that retailers can take to better manage their complexities.
EcommerceMay 02, 2016 12:10 PM By James Van Arsdale III
Although marketers are getting closer to a completely seamless cross-channel experience for online shoppers, keeping tabs as they bounce between devices through the customer journey can still be difficult.
EcommerceMay 02, 2016 11:56 AM By James Van Arsdale III
If you’re building your brand successfully, site traffic should be rising. It’s been estimated that up to 30% of ecommerce site visitors utilize site search. Here’s how to ensure your customers can search for and find exactly what they want.
EcommerceMay 02, 2016 11:40 AM By Cheryl Amaya
Fifty-six percent of businesses rely solely on Google Analytics (GA) to track their web metrics. And this isn’t just because it’s free. Here are the top insights Google Analytics won’t provide about your ecommerce site.
EcommerceApr 28, 2016 11:01 AM By MCM Staff
Kawasaki Motors Corp., U.S.A. has selected Kibo for a distributed order management solution to support its new customer-focused ecommerce platform.
EcommerceApr 28, 2016 10:20 AM By MCM Staff
Duluth Trading Company has select Demandware’s cloud-based ecommerce platform to optimize its digital and omnichannel growth strategies.
EcommerceApr 21, 2016 2:02 PM By Maria Pergolino
Every year, from November through January, the sales and marketing world lights up with new reports: upcoming trends, yearly recaps, and more, all of them eager to point out what’s working and what’s next. If they end up a little off the mark, that’s the nature of the business – by the time the next year comes around, everyone’s allowed to start fresh.
EcommerceApr 21, 2016 12:19 PM By Angie Stocklin
An acronym for “Net Promoter Score,” NPS gives us a direct window into the happiness and loyalty of our customers. But fool you not, this metric is trickier than it seems. Let’s first start by talking about what NPS is and how we calculate it.
EcommerceApr 21, 2016 10:56 AM By Susan Wall
Merchants that offer online and brick-and-mortar stores need to make the shopping experience as seamless as possible for customers who might like to pick up or return items at the store.
EcommerceApr 20, 2016 5:22 PM By Randy Nasson
When it comes to connecting with customers online, a number of multichannel and ecommerce retailers are still stuck in the “customer support” mindset; one that views contact with a customer as a necessary evil rather than an opportunity. Transforming an empty online store into a center for anticipating and addressing customer needs proactively and intelligently requires careful thought, planning and, in many cases, investment.