MCM CommerceChat podcast

The Risk/Opportunity of Try Before You Buy and Ecommerce Returns

| Mike O'Brien

Try before you buy has become increasingly popular for apparel retailers because shoppers love it, but it can play havoc with returns. Justin Press of Brightpearl shares his insights in this latest edition of the MCM CommerceChat podcast. He will also lead a panel on this topic at Ecommerce Operations Summit, April 9-11 in Columbus, OH.

MCM CommerceChat podcast

Talking Data Science with Abercrombie & Fitch

| Mike O'Brien

In this MCM CommerceChat podcast, Anthony Burnside, manager of direct-to-customer order management and omnichannel fulfillment for Abercrombie & Fitch, talks to Multichannel Merchant about the role of data analytics and data science inside his group and organization

MCM CommerceChat podcast

The Value of a Robust Customer Feedback Strategy

| Daniela Forte

Customer feedback is vital in any business or industry. Retailers in particular are utilizing it to not only put specific products under the microscope, but to also analyze how they’re providing the best experience across all their channels. Listen to the lastest MCM CommerceChat podcast with Martha Brooke of Interaction Metrics as she discusses the value of customer feedback.

MCM CommerceChat podcast

How Voice Commerce is Changing the Way People Shop

| Daniela Forte

Voice assistants are changing the way customers are making purchases with just a few words. Companies like Amazon, Google and Microsoft are making major moves in the voice assistant world. Here is how retailers should tap into this relatively new shopping channel.

MCM CommerceChat podcast

How Rod’s Western Palace Gets Its Marketing Strategy Ready for the Holidays

| Daniela Forte

Having a good marketing strategy in place for the holiday season is critical, especially in terms of remaining competitive in pricing and offers. In this latest edition of our MCM CommerceChat podcast, Phil Minix, Executive Vice President of Rod’s Western Palace, talks about his company’s marketing strategy and preparing for the holiday blitz.

MCM CommerceChat podcast

What You Need to Know When Going Cross-Border with Your Business

| Daniela Forte

Deciding to sell cross-border can be an overwhelming process as there are a lot of moving parts for U.S. retailers to think about. In our latest MCM CommerceChat podcast, Melissa O’Malley, Director of Global Initiatives and Communications for Paypal, discusses what retailers need to consider when looking at selling into global markets.

MCM CommerceChat podcast

How to Select the Right Marketplace for Your Business

| Daniela Forte

Selecting the right online marketplace for your ecommerce business is a tough choice. Partnering with the right marketplace holds the greatest potential for success. But which one do you choose? In our latest MCM CommerceChat podcast, Dennis Worth, Vice President of Business Development for Seta Corp., discusses best practices in marketplace selection and how his business has benefited, and shares tips on how to make the marketplace adoption process go smoothly.

MCM CommerceChat podcast

Breaking Down the Aftermath of the Wayfair Decision

| Mike O'Brien

It’s been almost a month since the U.S. Supreme Court’s landmark Wayfair decision, and ecommerce sellers are still wondering what comes next. Matthew Schaefer of Brann and Isaacson, whose firm represented Wayfair and the other defendants, details the landscape in the latest MCM CommerceChat podcast.

MCM CommerceChat podcast

Vermont Teddy Bear on Peak Season Operations Hiring

| Mike O'Brien

In our latest MCM CommerceChat podcast, Katie Langrock, VP of operations for Vermont Teddy Bear, talks about her company’s approach to recruitment, hiring and retention, especially during peak season. Join us as Katie also takes part in a session on this topic at MCM’s virtual E-Fulfillment Summit on Thursday, June 28 from 10:30 a.m. to 2 p.m. EDT.